Privacy Policy

Last updated: 12 October 2026

Amanda Primrose is a small UK business selling handmade wool products. We respect your privacy and are committed to protecting your personal information.

This policy explains how we collect, use and protect your information when you visit or purchase from AmandaPrimrose.com.

Who we are

Amanda Primrose is operated by Linda Best, a sole trader based in Devon, United Kingdom.

Website: AmandaPrimrose.com
Email: Contact@AmandaPrimrose.com

Our business address is available on our Contact page.

Linda Best is the data controller responsible for personal information collected by Amanda Primrose.

Information we collect

When you use our website, we may collect:

Your name, email address, telephone number and delivery address.
Information about your orders, payments, returns and refunds.
Information you provide when contacting us.
Account registration details and order history if you create a customer account.
Technical information such as your IP address, browser information and website usage collected through cookies and similar technologies.

How we use your information

We use your personal information to:

Process and deliver your orders.
Take payments and provide refunds.
Respond to questions and customer service requests.
Manage customer accounts.
Maintain accurate business and financial records.
Keep our website secure and functioning properly.
Comply with legal obligations.

We do not use your information to send marketing newsletters.

Our legal basis for using your information

Under UK data protection law, we process your information where necessary:

To fulfil a contract: Processing orders, payments, deliveries and customer accounts.
To comply with legal obligations: Maintaining financial records and meeting tax and consumer protection requirements.
For legitimate interests: Responding to enquiries, providing customer service, preventing fraud and maintaining website security, where these interests are not overridden by your rights.
With your consent: Where required for optional cookies or similar technologies. You may withdraw consent through the available cookie settings.

Payments

We accept payments through Wix Payments and PayPal.

These payment providers process payment information securely in accordance with their own privacy policies.

Amanda Primrose does not receive or store your full payment card details.

Customer accounts

Customers may create an account on our website to manage their details and view previous orders.

Account information is managed using Wix's website services.

If you would like assistance deleting your account or personal information, please contact us. We may need to retain certain order records to meet legal obligations.

Sharing your information

We only share personal information where necessary to operate our business.

This may include:

Wix, which hosts our website and provides customer account and online store services.
Wix Payments and PayPal, which process payments.
Postal and delivery services, which deliver orders.
Professional advisers and relevant authorities where required by law.

We do not sell customers' personal information.

Cookies

Our website uses cookies and similar technologies to help it function, manage customer accounts and understand website usage.

Where required by law, we ask for your consent before setting optional cookies.

You can manage your cookie preferences using our website's cookie banner or settings.

How long we keep your information

We keep personal information only for as long as reasonably necessary for the purposes described in this policy.

We generally retain relevant financial and order records for at least five years after the relevant tax submission deadline, or longer where legally required.

Other information, including customer account details and correspondence, is retained while necessary for the relevant purpose and reviewed when no longer needed.

Keeping your information secure

We take reasonable steps to protect your personal information against unauthorised access, loss or misuse.

Our website is hosted by Wix, which provides security measures for its platform.

International data transfers

Some of our service providers, including Wix and payment service providers, may process personal information outside the United Kingdom.

Where UK data protection law requires safeguards for international transfers, we rely on appropriate arrangements provided by those services, including recognised adequacy arrangements or contractual safeguards where applicable.

Your rights

Under UK data protection law, you may have the right to:

Request access to your personal information.
Ask us to correct inaccurate information.
Request deletion of your information in certain circumstances.
Object to or restrict certain uses of your information.
Request transfer of your information where applicable.
Withdraw consent where processing relies on consent.

To exercise your rights, please email Contact@AmandaPrimrose.com.

You also have the right to complain to the Information Commissioner's Office (ICO) at www.ico.org.uk.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes to our website, business practices or legal requirements.

The latest version will be available on our website.

Contact us

For questions about this Privacy Policy or how your information is handled, please contact:

Amanda Primrose
Linda Best, Sole Trader
Email: Contact@AmandaPrimrose.com
Website: AmandaPrimrose.com

Our postal business address is available on our Contact page.